The Brief: –
Road accidents continue to be a leading cause of death, disabilities and hospitalization in the country despite our commitment and efforts. India ranks first in the number of road accident deaths across the 199 countries and accounts for almost 11% of the accident-related deaths in the World. Apollo Munich sees itself as a helper in such scenarios by providing accidental insurance that provides the necessary financial assistance to you and your family against accidental death, bodily injuries and disabilities.
Requirement-To develop an informative and engaging video that helps educate consumers about accidental insurance and how to decrease implications followed by it.
Our approach –This individually was a challenge for us to depict so much information through digital content. So, we suggested them for a 2D animated film that’ll keep the interest of its audience and inform them through all ins and outs of accidental policy.
Firstly, we took a deep dive into the company’s history and gathered the information necessary for this 2D animated movie. Then, we brainstormed ideas that made this project excessively attractive and fulfilled all requirements of the client.
